Job Title: Marketing Manager
Location
Lagos
Job Field
Administration, Secretarial, Sales, Marketing
Description
Conduct opportunity assessment
Deliver brand positioning and portfolio strategy
Manage brand strategy and activity planning
Lead innovation
Deliver commercial value
Manage activation development and execution
Requirements
B. Degree in a commercial field Economics, business management, etc.
Strong understanding of marketing strategy, planning issues, budgeting and priority setting
At least 8 years working experience the last 3 at middle management level in a FMCG Sector and preferably as a Brands Manager.
A keen understanding of the dynamics of the market place.
Must possess strong leadership qualities and vision
A creative thinker and possess initiative
Capable of handling complex situations and a lot of pressure
Good negotiator with good interpersonal skills
Comprehensive knowledge of agency processes.
Good computer and financial management competence.
Strategic insight essential. Ability to take research, consumer insight evidence and develop, plan and implement strategic “step change”.
Conceptual skills essential. Ability to think long-term and pull information together to make it bigger than “the whole” i.e. Portfolio planning, NPD output, country planning, macro interpretation, brand planning and implementation.
Ability to think entrepreneurial, act on own initiative and make things happen.
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