Airtel Nigeria, Airtel Networks Limited, a leading mobile telecommunication services provider in Nigeria and a member of Airtel Africa Group, is committed to providing innovative, exciting, affordable and quality mobile services to Nigerians, giving them the freedom to communicate, rise above their daily challenges and drive economic and social development.
Job Title: Regional Marketing Manager
Job Description
Responsible for the acquisition and retention of all segments HV-Mass-Youth customers for the specified region. This role is also responsible for approximately 50% of the regions revenue. The role must co-ordinate closely with Heads of HV, Mass & Youth segments to ensure a consistent strategic approach to this segment including, Product, Branding, Marketing Communications, Sales, Retail, Acquisition and Retention strategy. This role is responsible for growing X% of the customer base & SOGA and y% of the revenue in specified region.
Prepaid: By planning and achieving an optimal balance between the recharge revenue and the usage by the customer
Hybrid: By developing and implementing programs to enhance the revenue by facilitating customer upgrades wrt the rental revenue, airtime usage and chargeable tariffs.
To grow revenue within the HV, Youth and Mass base at x times greater than Airtel or Market growth
Implement bundling programs across the Youth and Mass base and ensure X% of Youth and Y% of Mass customers are bundled by the end of FY13/14
HV, youth and Mass partnerships identification & develop programs around the same
Grow %SOGA by zones and region by constant engagement of the Channels to drive GADs
Job Category
Sales, Marketing
Job Qualification
BA, BSc, HND, MBA, MSc, MA
Job Experience
5 – 8 years
Method of Application
APPLY HERE
Application Closing Date
2 January 2016
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